Google SWOT Analysis

Abhijeet Pratap
Google is one of the world’s largest technology companies and the most popular search engine globally. The parent company of Google is Alphabet. As a market leading technology brand, Google is a well known name in every corner of the world. Google also owns YouTube and is a leading rival of Facebook in the social media segment. The company has enjoyed strong growth over the past several years driven by its strong performance in search advertising and growth of the cloud industry.

Microsoft SWOT Analysis

Abhijeet Pratap
Microsoft is among the world’s largest tech companies, and second only to Apple in terms of market valuation. It is known as a leading tech brand that has brought several market leading products to the market including its Windows operating system and the suite of MS Office products. Microsoft has also emerged as the market leader in the cloud industry where it rivals with Google and Amazon mainly. While its operating system and other personal computing related products remain a major source of revenue for the company, its share of revenue from the cloud industry has also grown sharply.

Apple SWOT Analysis

Abhijeet Pratap
Apple is the world’s largest tech company founded by Steve Jobs and Steve Wozniak. The company is famous worldwide for its market leading products – iPhone and Mac. Its product portfolio also includes iPad, and a nice range of wearables and services. Apple’s range of services has continued to expand in recent years. Its share of revenue and income from services has also grown impressively. With a market cap of higher than $3 Trillion, Apple is the world’s highest valued company.